Design – a way to innovations and higher revenues | opening session

25 January 2019 • 09:30-11:30 • Lecture Hall

Thematic scope

Price-based competition – this is not for Poland any more. A developed economy means an innovative economy. Chairs, lamps, TVs, shoes or applications – how to use design to develop the competitiveness of companies? How to attract customers’ attention and how to find a fast and inexpensive method to develop innovative products? Business + design = success. Brussels encourages and supports that combination.

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