Programme

12.30–13.30 Modern folklore, or a nod to arts and crafts and the celebration of beauty
Arts and crafts are the answer to the turn towards sustainability and product longevity. How to effectively promote Polish handicrafts? What do customers appreciate?

13.30–14.00 Being honest about museums How to build museums that entertain rather than bore, and which are attractions drawing the attention of crowds rather than simply being obligatory items included in the itineraries of school trips? How is this done in Poland, and where should we look for inspiration coming from the world?